Tokyo Game Show is one of the world’s largest game shows.
In this year’s TOKYO GAME SHOW 2021 Online, the first ever virtual venue “TOKYO GAME SHOW VR 2021” was opened to commemorate the 25th anniversary of the show.

This virtual venue took advantage of the “excitement and serendipity” that real events have always offered and the “efficiency and remote participation” added by going online, while adding experiences and functions unique to virtual spaces to provide a new way to enjoy events.

TGSVR2021 is co-created with the Dentsu Group, which has a capital alliance with ambr. We not only provided the platform, but also worked on concept design, experience design, spatial design, and infrastructure development using the platform.